For Immediate Release
For more information contact:
Association Laboratory Inc.
Association Laboratory Expands Leadership
Chicago, Illinois, April 1, 2011 - Association Laboratory Inc. today announced that the company has engaged Carol Wolinsky, MS as the company's new Director of Research.
Ms. Wolinsky is responsible for directing the quantitative research activities of Association Laboratory and overseeing the development and implementation of all quantitative research projects including research design, implementation, and analysis.
"Carolís expertise allows Association Laboratory to provide the most sophisticated research services in the association industry" said Dean West, President of Association Laboratory, "her knowledge of cutting edge techniques like T.U.R.F. and discrete choice analysis will give our clients more accurate, valid information to make decisions".
Ms. Wolinsky is a senior market researcher with over 20 years experience designing and conducting research studies in the association, consumer, and small to medium business markets. She has a proven record of achievement in project management including research design, questionnaire development, and data analysis and report preparation.
Ms. Wolinsky is an award-winning quantitative analyst and research director having been awarded Best Quantitative Research Project by the American Marketing Association DC Chapter.
Previously, Ms. Wolinsky was the Group Manager of Market Research at Verizon. Responsible for completing over 100 studies annually at a value in excess of $2 million, she directed all marketing research for new and growth products in the consumer and small/medium business markets.
Ms. Wolinsky is a member of the American Marketing Association and the Market Research Association. She earned a Graduate Certificate in Market Research from American University and holds a Master of Science Degree from Cornell University and a Bachelor of Arts degree from The City College of New York.
Association Laboratory is a leading full service provider of research and management consulting services designed to answer essential business questions and provide associations with independent, validated insights into their challenges.
Note: For more information, visit www.associationlaboratory.com.