What We Do

Association Laboratory Inc. is one of the nationís leading consulting firms providing a comprehensive package of professional services specifically designed to meet the research, strategy and operational needs of trade and professional associations.

The services of Association Laboratory Inc. are based on the knowledge gained through interaction with dozens of associations and the continuous research of what works and what doesnít in association management.

Association Laboratory Inc.ís integrated product line includes the fundamental tools modern association executives need to identify key audiences, determine effective organizational, marketing or delivery strategy and create the operational mechanisms necessary for effective implementation.

Business Philosophy

Association Laboratory Inc. believes that creating sustainable association growth is based on a fundamental understanding of the associationís market and the marketís unique needs and concerns.

This market understanding drives the development of organizational, marketing and delivery strategies to meet these market needs.

The selection of a specific business strategy drives the creation of the organizational structure necessary for successful implementation of this strategy.

Our professionals take a collaborative approach to consulting. We work with your staff to ensure that the learning from each engagement resides within your organization.

The following briefly describes some of our most commonly provided services:

  1. Marketing and Membership Research

    The goal of Association Laboratory Inc.ís research services is to collect and analyze important association constituencies and make recommendations on their unique needs and the organizational, marketing and delivery strategies necessary to successfully address these needs.
  2. Strategic Planning

    The goal of Association Laboratory Inc.ís proprietary strategic planning process is to create a knowledge-based, objective process for creating volunteer leader consensus on association business strategy.
  3. Operational and Business Planning

    The goal of Association Laboratory Inc.ís operational and business planning service is to utilize our entrepreneurial experience to fully develop the detailed business plans and operational models necessary for successful implementation of key association initiatives based on what works and what doesnít identified through our association research activities.

Association Laboratory Inc. custom designs specific solutions to your associationís problems and operates within the staff and financial parameters you outline.